The ‘Polish Elon Musk’ and a 3D portal to the Metaverse – Cointelegraph Magazine

Robert Gryn is a serial entrepreneur who has constructed a high-tech Metaverse scanner which he hopes will act as a portal from our bodily actuality into the Metaverse.

It’s no secret that the bodily world is starting to merge with the digital, and that blockchain is serving because the arbiter of actuality in lots of of those nascent metaverses. Gryn, CEO of MetaHero, is doing his half to make that new actuality as actual as potential, creating high-definition 3D scans of individuals, objects and animals that you could be quickly encounter in video games, digital worlds and NFTs.

After spending a decade constructing European advertising and marketing firm Codewise in Poland and even being featured on a Forbes record for the nation’s richest, Gryn left all of it behind and moved to Dubai whereas constructing an answer with which he hopes to onboard the subsequent billion individuals to the blockchain. 

Privateness worries

Gryn excitedly lists the potential purposes of his full-body Metaverse scanners for issues like digital style: “You‘ll be capable of scan your self in your underpants, for instance — it‘d be very straightforward to strive on not solely digital style however real-world clothes,” he says.

However, this raises a severe concern. What if some privateness field is left unchecked or the system is hacked and I discover my digital clone because the unwilling star of an AI-created grownup video? 





Gryn acknowledges the problem, admitting that “if ultra-realistic scans acquired leaked and somebody manipulated them to be in some form of pornographic scene, that will probably be the start of the tip for us.” For that purpose, he stresses the significance of safe file storage and the usage of safety measures resembling watermarks.

Storing and managing high-resolution 3D scans of hundreds of individuals is not any straightforward technical feat, and it can be a nightmare of privateness and copyright legal guidelines. The tech raises loads of questions: Who might be given entry to scans, how can they be used and the way do royalties should be arrange? There are not any straightforward solutions. 

“We’re going to have to rent small armies of legal professionals to cowl all world jurisdictions to determine what we will and can’t do in any given jurisdiction,” Gryn says, including that the administration of “terabytes of recent knowledge every day” is not any small problem however one he’s assured he’ll overcome.



Rob Gryn has devised a excessive res portal into the Metaverse.



Making the wealthy record

Initially from Poland, Gryn began out in an “eclectic sort of course” finding out for a Grasp of Science in expertise entrepreneurship on the College of Surrey in England from 2004 to 2008, the place “every week, they might invite an area entrepreneur” to share their life story and reply questions on their enterprise. One such presenter as soon as informed the category that of 100 individuals who wish to begin a enterprise, solely 4 really do — and simply considered one of them succeeds. Gryn remembers pondering how he might keep away from the 96% destiny of a “wantrepreneur” and strike out for actual. After graduating, he continued with a grasp‘s in advertising and marketing on the College of St. Andrews in Scotland. 

He realized early on he was not lower out to be a company drone, throughout an internship at cell community firm Orange, the place he obtained an worker quantity and entry to the group‘s intranet on the primary day. Shopping the boring company intranet all day, “it was very apparent to me that I don‘t belong there, and I don‘t wish to belong.” As he started his second day, no one got here alongside to provide him work, and through lunch, “I made a decision simply to bail and by no means ever permit myself to be a part of this company kind of construction,” he remembers with fun. 



Entering into the scanner feels otherworldly. Photograph by Metahero



Excluding his two-day stint there and one other minor internship, Gryn’s first job was considered one of his personal entrepreneurial makings as CEO of Codewise, a advertising and marketing firm which he based in Krakow, Poland in 2011. Utilizing expertise to assist handle the model advertising and marketing of varied shoppers, the agency has ranked amongst Europe’s fastest-growing corporations for 3 years in a row. 

Every year, he remembers searching the Polish version of the Forbes journal once they launched an annual record of society‘s wealthiest, the place he would “at all times be on the lookout for somebody younger that made it in a rustic that does fairly the alternative of facilitating entrepreneurship.” Later, undue forms and a post-communist mentality which he says is prevalent in Japanese Europe influenced his resolution to relocate to Dubai which he considers extra business-friendly.

He made it, constructing the agency into “a 250-person IT firm within the promoting expertise house.” At age 31 in 2017, he was featured because the youngest self-made man on the Forbes record of richest Poles with a fortune estimated at about $150 million.

However Gryn was not fairly completely happy, describing that he felt as if he have been residing “in like a golden cage that I had constructed and the door was open.” He was affected by burnout by 2018, and “I wished the corporate to be out of my life,” he recounts.

In 2020, he offered the corporate so as to begin new.




Discovering Crypto

After transferring on from the corporate he had spent a decade constructing, Gryn noticed crypto because the rabbit gap most worthy of his newfound money and time. 

“I had at all times been crypto-curious, however to go absolutely down the rabbit gap you want fairly a little bit of headspace to wrap your head round it.” 

He got here to an attention-grabbing conclusion. “Crypto might be an important expertise of contemporary mankind that may degree the taking part in discipline in each single potential conceivable facet — specifically giving individuals monetary freedom,” he proclaimed. 

As he continued exploring the trade, he discovered most crypto tasks to be “very crypto-centric,” and troublesome for these exterior of the trade to understand in any sensible approach. As he noticed it, it didn‘t all should be associated to DeFi and even to cash. Seeing the concept of cryptocurrency as nonetheless unapproachable to most, Gryn felt strongly that not sufficient was being achieved to “carry within the subsequent billion individuals to crypto.” A process he reasoned could be greatest completed via the gaming and leisure sector.





For Gryn, mass adoption of “crypto” is about constructing “a extra equitable future” for the subsequent technology, he explains — convincingly sufficient, contemplating he brings up his new child son as an inspiration for serving to create a greater tomorrow, one thing he says can just about solely be achieved with expertise. Brainstorming on a strategy to mix his capital, community and background as a gamer, he got here to the concept of MetaHero — a venture permitting anybody to create a 3D avatar of themselves within the Metaverse.

Mysterious methods

Not like many entrepreneurs who brag of the infinite hustle, Gryn describes himself as possessing a pure laziness inherent to all people. At Codewise, he used unconventional enterprise strategies resembling renting out workplace areas which he couldn’t moderately afford so as to pressure himself to maintain the enterprise rising. One time, after signing the lease for a brand new house, he regarded on the firm steadiness sheets and thought “holy crap, if we don‘t double our income and revenue, there‘s no approach we will pay for this workplace,” he tells me.

“I’m sort of an entrepreneur that simply goes for it — places on my blinders and simply blocks out all of the worry and uncertainty and simply goes for it.”

One other methodology for achievement is one he calls “conference-driven improvement,” wherein “you e-book a really, very costly convention or commerce present a number of months sooner or later — and you then promise to ship X, Y and Z and even when that appears not possible, you make it potential.” This was apparently the case for Dubai’s Future Blockchain Summit, the place, with me bearing witness, Gryn launched his scanner to nice fanfare and amazement after solely months of improvement. 

“I found out fairly early that if I put myself within the place the place I’ve no selection however to succeed, then I’ll succeed,” he says with infectious confidence.



Gryn scans himself, launching the scanner at Dubai’s Future Blockchain Summit . Photograph by Elias Ahonen



The scanner

He referred to as up his buddy “the Polish Elon Musk” Mariusz Król, CEO of 3D printing and scanning firm Wolf Digital World, and advised a partnership via which to scan our actuality into the Metaverse. Król’s firm has been “engaged on 3D photogrammetric expertise for eight years,” and the entrepreneurs got down to construct a scanner made from 200 Sony cameras, 1,500 meters of wiring and 20 laptop models. When the workforce demonstrated their scanners, that are every able to 150,000 scans per yr to Sony, they have been amazed, as “they didn’t even know that one thing like that may very well be achieved with their very own gear,” Gryn remembers.





Right here’s the way it works: The scanned merchandise, whether or not a human, cow or object, is positioned within the heart of the scanner. The lights shine from each path to evenly illuminate each floor whereas the lots of of cameras seize a simultaneous picture from all angles. These are then spliced collectively by high-powered imaging software program so as to create a practical 3D picture that may be inserted into any digital house, whether or not social media, a online game or the metaverse. It could be an ideal approach for a performer to create a lifelike avatar wherein to carry out at an Animal Live performance within the Metaverse, for instance.

“We‘re going to construct the biggest database of 3D scanned individuals and objects on the earth,” Gryn explains, relating to his imaginative and prescient. He sees this as an essential step for the constructing of the Metaverse, including that making a hyper-realistic “in-game character that resembles a human, with blemishes and all the things” is a troublesome and costly process. “When you construct a database of lots of of hundreds of scan gadgets and other people, the use-cases for which are so limitless that generally it boggles your thoughts,” he says excitedly.





So far as he is aware of, no comparable 3D scanner exists except “possibly there‘s a extra superior one someplace in a top-secret basement in Hollywood.” Particularly notable, in line with him, is the scanner’s pace which suggests “we‘re capable of do scans so shortly that we‘re capable of seize virtually any animal and import it into the Metaverse — say, your canine”, Gryn explains.

Metahero scanners are meant ultimately to be accessible all over the world, with scans payable in Hero tokens which have been launched in July. The tokens exist on BNB Chain largely because of excessive charges on the Ethereum community. Whereas some have gone to buyers, a portion is earmarked to supply incentives for individuals of varied walks of life to be scanned as bonuses, along with the potential royalties they could earn from the usage of their pictures.

“1% of the full provide or hero token is devoted to paying the primary 100,000 individuals $1,000 equal in our token to get scans — you receives a commission to get scanned,” Gryn boasts.

Although Gryn envisions a future the place mass adoption of the Metaverse might see individuals incomes their “livelihoods simply based mostly on their 3D avatars that they’ll monetize in varied methods,” he admits that the longer term shouldn’t be fairly but not with regards to real looking Metaverse avatars.

It’s because as we speak’s Metaverse purposes don’t help the high-definition accessible via Wolf Digital World‘s scanner. For that reason, “we‘re constructing expertise to mean you can scale down high quality as a result of 16k shouldn’t be going to be supported for the subsequent possibly 5 or 10 years,” he says.

“10 years down the highway, the Metaverse will probably be virtually indistinguishable from our on a regular basis actuality — one thing that you go online to and have your individual house there, your NFTs, your art work, your condominium.”





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